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- 📉 Google’s Ad Monopoly Shattered?
📉 Google’s Ad Monopoly Shattered?
PLUS: Etsy Doubles Down on “Made in USA”

Welcome to SaaS Wire — your backstage pass to the hottest in software and services!
What we’ll cover today:
🇺🇸 Etsy turns Trump’s tariff pain into a domestic SaaS gain
⚖️ Google’s ad empire faces serious breakup talks
🔍 The SaaS opportunity hiding inside ad chaos


Source : Shutterstock
Etsy, the handmade goods marketplace, is urging buyers to shop American as Trump’s new tariffs drive prices up globally.
🚨 Breaking News:
Trump’s tariff wave is making imports pricey AF. Etsy’s flipping the script—pushing domestic goods to dodge the wallet burn.
⚡ Wire Simplified –
Tariffs are now hitting up to 125% on imports
Etsy’s banking on “Made in USA” to keep shoppers happy
International sellers might take a hit
Consumers = stuck between rising costs or shopping local
Etsy's leaning into patriotism with a price-conscious twist
✔️ Straight to the Point –
As global prices balloon, Etsy’s going full 'Support Small Biz' mode. Smart move or just smart marketing? You decide.
🎤 Are you switching to Made-in-USA products now? |
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Source : PixelsTalk
Google is under heat again. A U.S. judge says their ad biz is an illegal monopoly. Yep. Again.
🚨 Breaking News:
The court ruled that Google tied ad tools unfairly, blocking competition. This could force major changes in its empire.
⚡ Wire Simplified –
Judge says Google abused its ad tech dominance
Might need to sell off parts like Ad Manager
Publishers say they’ve been getting squeezed
Google’s appealing the decision
Second major antitrust loss after the search monopoly case
✔️ Straight to the Point –
Google’s ad throne is shaky. If things get split up, the ad world could finally get a remix. Or just chaos.

Five years ago in venture a company you met would have 2-3 competitors.
Today every company has 10-15.
The scale of competition is another level.
— Harry Stebbings (@HarryStebbings)
11:19 PM • Apr 16, 2025
If OpenAI acquires Windsurf, Cursor would have to accelerate if they want to stay viable.
Windsurf is already taking a large share of users. I imagine OpenAI will supercharge that growth.
I hope this happens because it means we’ll have much better tools.
And GitHub… wow,
— Santiago (@svpino)
9:11 PM • Apr 16, 2025

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Date: October 13–15, 2025 | Location: Dublin, Ireland
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